
Our Shopify
Services
Most marketing agencies start relationships by asking clients to commit to open-ended retainers. At Ludwig Marketing & Sales, we take a different approach.
Many brands first come to us because their website or e-commerce platform is holding them back. In those cases, we begin by building a high-performance Shopify store — either through a full migration from an inferior platform or a strategic rebuild of an underperforming site.
Once that foundation is in place, the real growth work begins. Rather than selling hours, we guide clients through a series of structured Growth Milestones, each designed to solve a specific stage of an e-commerce growth problem.
Each milestone delivers measurable progress. When one phase is complete, clients decide whether to move forward to the next stage based on the results achieved. This model allows brands to move forward with clarity and confidence — building momentum step by step instead of committing to long-term agency contracts before seeing real value.

Why Businesses Migrate to Shopify & How We Handle It
Many growing brands reach a point where their current eCommerce platform starts holding them back — slow sites, complicated plugins, poor integrations, and limited marketing capabilities.
Shopify solves those problems with a fast, secure, and scalable platform built specifically for modern online retail.
At Ludwig Marketing & Sales, we don’t just move your store — we migrate it the right way. Our migration process protects what you’ve already built while positioning your brand for stronger growth.
We handle:
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Complete product, customer, & order data migration.
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URL structure preservation & SEO protection
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Theme design & conversion optimization
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App integrations & automation setup
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Email marketing integration
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Post-launch performance optimization
The result:
A faster store, better customer experience, and a platform that’s easier to manage as your business grows.
We Build High-Performance Shopify Stores
A Shopify store should do more than look good — it should drive revenue.
Our Shopify builds focus on performance, usability, and conversion from day one.
We design stores that:
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Load fast & perform across all devices
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Guide customers toward purchase
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Show products clearly & persuasively
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Integrate email, analytics, & marketing
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Scale with your growth
Whether you’re launching a new brand or rebuilding an underperforming store, we create Shopify sites engineered to convert visitors into customers.
Most clients come to us because their current store isn’t performing the way it should. We fix that.




Our Shopify E-Commerce Growth System
Most marketing agencies begin relationships by asking clients to commit to open‑ended retainers. At Ludwig Marketing & Sales, we take a different approach.
Rather than selling time, we focus on building measurable revenue progress through a series of structured Growth Milestones. Each milestone solves a specific stage of an e‑commerce growth problem. Once a milestone is complete, clients decide whether to move forward to the next phase based on the results achieved.
This approach allows brands to move forward with clarity and confidence instead of committing to long-term agency contracts before seeing value.
Milestone 0
THE
Diagnostic
The diagnostic is the entry point for most new clients.
Milestone 1
Revenue Foundation
Repairing & strengthening the revenue infrastructure of the business.
Milestone 2
Growth Systems
Installing the systems that generate
consistent growth.
Milestone 3
Scale Partnership
For brands ready to scale aggressively, we transition into a growth partnership model.
The Growth Milestone Framework
Our work is structured into four clear stages:

Milestone 0
The Diagnostic
Purpose:
Identify where revenue is leaking and what opportunities exist to improve performance.
Typical Investment:
$397 – $1,500 depending on store size and complexity.
Every Diagnostic Includes:
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Detailed written performance report
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Conversion & product page analysis
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Analytics & tracking review
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Customer journey & funnel analysis
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Competitive benchmark review
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Revenue opportunity estimate
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Prioritized implementation roadmap
Delivery Process:
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Written diagnostic report
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Private Strategy Review Session
(60 minute Zoom) -
Clear roadmap for implementation priorities

Milestone 1
REVENUE FOUNDATION
Purpose:
Once the diagnostic identifies the primary issues, the next step is repairing and strengthening the revenue infrastructure of the business.
Typical Investment:
$4,000 – $12,000 depending on project scope.
Common Shopify Improvements Include:
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Conversion rate optimization
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Product page improvements
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Analytics and tracking setup
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Klaviyo lifecycle email flows
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Checkout optimization
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Performance & ADA improvements
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Wholesale portal setup
Goal:
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Fix the core infrastructure so the business can scale efficiently.

Milestone 2
GROWTH SYSTEMS
Purpose:
Once the revenue foundation is stable, Ludwig begins installing the systems that generate consistent growth.
Typical Investment:
$2,900 – $3,900 per month.
Growth Systems May Include:
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Klaviyo lifecycle automation & segmentation
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Customer retention strategies
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Influencer & creator partnerships
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Wholesale channel development
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Conversion optimization testing
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Marketplace expansion strategy
Milestone 1
Repairs the revenue foundation.
Milestone 2
Activates the growth systems that start producing measurable results.

Milestone 3
Scale Partnership
Purpose:
For brands ready to scale aggressively, Ludwig transitions into a growth partnership model.
Base Management Fee:
$1,500 – $2,500 per month.
Plus:
5% – 10% participation in incremental revenue growth. This revenue share only applies to growth above the baseline established when the partnership begins.
Example:
Current revenue: $1,000,000
Future revenue: $1,600,000
At 7% participation:
$42,000 performance compensation.
Incremental growth: $600,000
Why Clients Prefer This Model
Many founders hesitate to commit to large agency retainers because they have been burned by unclear deliverables and disappointing results.
The milestone model solves this by allowing brands to move forward incrementally based on value.
Benefits include:
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Lower risk entry point
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Clear deliverables
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Measurable progress
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Strategic guidance before major investment
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Alignment of incentives through performance participation
The Typical Client Journey
Brands usually move through the process as follows:
1. Paid Diagnostic
2. Revenue Foundation Implementation
3. Growth Systems Installation
4. Scale Partnership
Each phase builds confidence and produces measurable improvements to the business.

Our Philosophy
We believe the best agency relationships are built on demonstrated value, not contractual obligation.
By structuring work around milestones and measurable improvements, clients gain clarity about where their business stands today and what steps will unlock the next level of growth.

Why Work With US for Shopify?
Many agencies can build a Shopify site.
Very few understand how to build one that actually grows a business.
At Ludwig Marketing & Sales, Shopify development is only part of what we do. Every store we build or migrate is shaped by real-world experience helping brands increase traffic, improve conversions, and grow revenue.
Our approach combines:
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Shopify development expertise
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Conversion-focused design
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SEO & organic traffic strategy
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Email marketing & retention systems
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Data-driven growth optimization
We don’t just launch websites and disappear. We help brands turn Shopify into a true growth engine. That’s why many of our clients stay with us long-term — we continue refining, optimizing, and expanding their store as their business grows.

